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How to automate employee wellness gifts

How to automate employee wellness gifts: triggers, CRM and HR integration, redeem pages for sizes and addresses, and direct delivery to remote teams. Turn a wellness campaign into a hands-off flow.

Niels VandecasteeleNiels Vandecasteele
6 min read
How to automate employee wellness gifts

To automate employee wellness gifts: connect your HR or CRM system, set a trigger (a sign-up, a challenge start, a wellness week), then send each participant a redeem page where they pick a size and confirm an address. Sunday produces and ships the kit directly to every person, including remote and international employees, and reports back. The admin work drops from manual list-wrangling to almost nothing.

The bottleneck in any wellness campaign is not the idea, it is the logistics: collecting sizes, chasing addresses, packing kits and shipping to people scattered across offices and home setups. Automation removes all of it. Here is the flow, the integration points and how remote delivery works. To see the system behind it, visit the platform.

Why automate a wellness campaign

Wellness campaigns are participation-driven, which means numbers swing. A run can grow from a handful of people to more than a hundred once the branded kit is real. Manual fulfilment cannot keep up with that, and the delay kills momentum. Automation lets the campaign scale with sign-ups instead of with your admin time, so a surge in participation is good news, not a packing crisis.

The automated flow, end to end

  1. Set the trigger

    Choose what kicks off a gift: a challenge sign-up, the start of a wellness week, a new participant added in your HR tool, or a manual launch for the whole team.

  2. Send the redeem page

    Each participant gets a personal link to choose their size and item where there is a choice, and confirm a shipping address. No spreadsheet, no back-and-forth.

  3. Produce and pack

    Sunday makes the branded kit, jersey, bottle, towel or a bundle, packs it, and adds branded packaging where you want it.

  4. Ship direct

    Each kit ships to the individual, whether they are in an office or working from home, anywhere in the world.

  5. Track and report

    See who redeemed, what shipped and what is outstanding, so you can measure participation without a manual tally.

Branded wellness kit packed for direct delivery to a campaign participant

Each kit is produced, packed and shipped directly to the participant, so fulfilment scales with sign-ups.

Triggers that fit wellness

Wellness merch should follow the activity calendar, not a random gifting moment, so the trigger should match a real participation point.

  • Challenge sign-up. A Strava challenge, a virtual run or walk, a Fit-at-Home or Peloton series. Joining triggers the kit.
  • Wellness week or company rest week. A natural campaign launch for everyone at once.
  • Seasonal start. Spring running season, September fitness days, or a winter sports moment for relevant teams.
  • Event registration. A marathon team or sports day where confirmed participants get the gear.

Redeem pages for sizes and addresses

The redeem page is what makes apparel automation work. Sportswear has sizes, and home delivery needs addresses, both of which are painful to collect by hand. A redeem page pushes that to the participant: they open a link, pick their size, choose between options if you offer them, and confirm where it ships. You never build a spreadsheet, and you never email asking for someone's hoodie size again.

Why this matters for wellness specifically. Wellness kits lean on apparel and personal items, jerseys, jackets, bottles. Self-service sizing and addresses through a redeem page is the difference between a campaign you can run for ten people and one you can run for a thousand.

A team taking part in a branded sports activity that triggers an automated wellness gift

A challenge sign-up is the natural trigger: joining the activity sends the participant a redeem link for their kit.

Remote and international delivery

Wellness campaigns do not need everyone in one office on one day. Use Strava challenges, virtual walking and running programmes, Fit-at-Home sessions or individual activity goals, then ship the merch directly to each participant. That creates a shared identity and an internal movement even across locations. Sunday handles the international logistics, so a distributed team gets the same kit on roughly the same timeline as one in the head office. Pair the apparel with a bottle from the custom water bottles range and round out the kit with custom sportswear.

Remote employees in branded sportswear, each shipped their wellness kit directly

Direct-to-home delivery gives a distributed team the same kit and the same shared identity as one head office.

Connecting your HR and CRM tools

Automation is strongest when it reads from the system you already use. Connect your HR platform or CRM so participant lists, new joiners and challenge enrolments flow through without re-keying. The trigger fires, the redeem page goes out, production and shipping follow, and the data comes back to where you track the campaign. This is Sunday's core edge: merch infrastructure that runs quietly inside your existing tools.

Manual approachAutomated with Sunday
Collect sizes by email and spreadsheetParticipants self-serve via a redeem page
Chase home addresses one by oneConfirmed at redeem, shipped direct
Pack and post kits in-houseProduced, packed and shipped by Sunday
Tally participation manuallyTracked and reported automatically

To design the kit itself, preview a bottle in the free water bottle mockup generator, then plan the wider campaign. See the logistics in distribution and the full catalog.

Keep reading: employee wellness gifts

Automating employee wellness gifts: questions answered

How do you automate employee wellness gifts?

Connect your HR or CRM system, set a trigger such as a challenge sign-up or wellness week, then send each participant a redeem page to pick a size and confirm an address. Sunday produces and ships the kit directly to every person, including remote and international employees, and reports back, so the admin work drops to almost nothing.

What is a redeem page and why does it matter?

A redeem page is a personal link where each participant chooses their size and item and confirms a shipping address. It removes the two hardest parts of apparel fulfilment, collecting sizes and addresses, and is what lets a wellness campaign scale from ten people to a thousand without a spreadsheet.

Can wellness gifts be shipped to remote employees?

Yes. With virtual challenges and direct-to-home delivery, every participant gets the same kit wherever they are. Sunday handles the international logistics, so a distributed team receives their gear on roughly the same timeline as the head office.

Does it integrate with our HR or CRM tools?

Yes. Sunday connects to the systems you already use so participant lists, new joiners and challenge enrolments flow through without re-keying. The trigger fires, the redeem page goes out, and the data comes back to where you track the campaign.

What triggers work best for wellness campaigns?

Triggers that match a real participation moment: a challenge sign-up, the start of a wellness week, a seasonal kickoff like spring running season, or event registration for a marathon team. Following the activity calendar keeps the gift relevant.

Build this campaign with Sunday

Triggers, redeem pages, branded kits and direct delivery to every participant, in any office or at home. Live in 30 seconds.

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Frequently asked questions

How do you automate employee wellness gifts?
Connect your HR or CRM system, set a trigger such as a challenge sign-up or wellness week, then send each participant a redeem page to pick a size and confirm an address. Sunday produces and ships the kit directly to every person, including remote and international employees, and reports back, so the admin work drops to almost nothing.
What is a redeem page and why does it matter?
A redeem page is a personal link where each participant chooses their size and item and confirms a shipping address. It removes the two hardest parts of apparel fulfilment, collecting sizes and addresses, and is what lets a wellness campaign scale from ten people to a thousand without a spreadsheet.
Can wellness gifts be shipped to remote employees?
Yes. With virtual challenges and direct-to-home delivery, every participant gets the same kit wherever they are. Sunday handles the international logistics, so a distributed team receives their gear on roughly the same timeline as the head office.
Does it integrate with our HR or CRM tools?
Yes. Sunday connects to the systems you already use so participant lists, new joiners and challenge enrolments flow through without re-keying. The trigger fires, the redeem page goes out, and the data comes back to where you track the campaign.
What triggers work best for wellness campaigns?
Triggers that match a real participation moment: a challenge sign-up, the start of a wellness week, a seasonal kickoff like spring running season, or event registration for a marathon team. Following the activity calendar keeps the gift relevant.

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