About the Client
be quiet! is a German premium brand of power supplies, PC cases, water and air cooling and fans for desktop PCs. The products offer legendary quiet operation and first-class performance thanks to their passion for quality and precision. Since its foundation in 2001, their experts lead product conception, design and quality control from their headquarters in Germany.
Building the Strongest Communities
The high-quality products are very well received by the target audience. So well that anyone who buys a product from be quiet! also effectively remains a customer, and even becomes a fan of the brand. In this way, the company managed to build a real community around its brand.
Besides influencer campaigns the company also organizes give away contests for their fan base. Thanks to these giveaways, fans can get their hands on a quality garment in be quiet! branding. These get very well perceived, especially on special occasions like Christmas or Easter.
