About the Client
Infrastructure works, building projects or electromechanical equipment, Stadsbader does its utmost to offer a customised solution. With headquarters in Harelbeke in West Flanders, Stadsbader's history began in 1946. Today 75 years later, Stadsbader is directed by a second and third generation. Every day more than 1,200 employees are active on 125 construction sites in Belgium and the neighboring countries.
Even as a major actor in the construction industry, building your ambassadors should be a priority. That's why Stadsbader organised the fourth edition of their biennial Stadsbader Challenge - a quarter triathlon or duathlon for their stakeholders.
Yet the effect of an event is limited in time and the ROI very short. In our extensive experience we learned that personalized fashion is the key accelerator in our unique ambassador marketing approach. For Stadsbader the difficulty laid in finding a partner that could deliver quality fashion wearables with a strong focus on their branding.
