Since PMK 66/2023, Indonesia gives employers a genuinely generous gifting window: gifts tied to a recognized religious holiday (Idul Fitri, Christmas, Nyepi, Waisak, or Chinese New Year) are exempt from employee income tax with no value ceiling at all, while other gifts are exempt up to Rp 3,000,000 per employee per year, and sports facilities or gear up to a separate Rp 1,500,000 per employee per year. Once you know the categories, the harder question is what to actually buy. Below are 20 branded merchandise ideas from Sunday's catalogue, priced and sized to fit comfortably within Indonesia's allowances, whether you're gifting once a year around a holiday or spreading a few smaller gifts across it.
How we picked these 20
Every item below is chosen against the same four criteria:
- Fits the allowances. All 20 products sit well under the Rp 3,000,000 general gift cap on their own, so a single item rarely uses up more than a fraction of the annual room, and every one of them is fully exempt regardless of price if timed to a recognized religious holiday.
- Genuinely useful. Nothing here is a throwaway trinket. Each product is something an employee will actually wear, carry, or use at their desk, which is what makes branded merchandise land as a gift rather than as marketing collateral.
- Fully customisable. Every product ships with your logo through embroidery, print, laser engraving, or debossing, so the gift also reinforces your brand every time it's used.
- Real order quantities. Prices and minimum order quantities (MOQ) are shown as they appear in the Sunday catalogue, so you can size a gifting programme against your headcount from the start.
1. Hoodie – The Rex: the flagship piece
A heavyweight 280 gsm organic cotton hoodie that employees actually wear well past the office, and one of Sunday's most popular gifting items. Even as the priciest product on this list, it uses less than a quarter of the Rp 3,000,000 general gift cap, or nothing at all if timed to Idul Fitri or Christmas.
- Material: 90% organic cotton, 10% polyester.
- Branding: embroidery, print, or patches.
- Order: MOQ 100 · from Rp 702,000/unit.
2. Sports Socks: the safe favourite
Sunday's most-ordered item, and for good reason: a small, slightly unexpected gift that always lands well and barely touches the Rp 3,000,000 general gift cap. A good pairing item if you want to combine a few products.
- Material: 80% cotton, 17% polyamide, 3% elastane.
- Branding: knitted-in logo zones.
- Order: MOQ 100 · from Rp 70,000/unit.
3. Recycled Steel Bottle: everyday hydration
Vacuum insulation in recycled stainless steel: a gift that gets used and seen every day at the desk or on a commute, and leaves most of the annual allowance untouched even before you factor in a second gift later in the year.
- Material: recycled stainless steel.
- Branding: laser engraving or print.
- Order: MOQ 50 · from Rp 193,000/unit.
View the Recycled Steel Bottle →
4. A5 Notebook: FSC-certified paper
An A5 hardcover with elastic closure and ribbon marker: practical, with a traceable material story, and a natural pairing with any bigger-ticket item on this list without stretching the annual cap.
- Material: FSC-certified paper, PU cover.
- Branding: debossing or print on the cover.
- Order: MOQ 100 · from Rp 80,000/unit.
5. Premium Tote Bag: the lightweight carry
A heavyweight cotton tote with a premium feel, everyday enough to actually get used for groceries or a laptop, and one of the lowest-cost items here if you're building a gifting programme across a large team.
- Material: 270gsm cotton.
- Branding: print or custom straps.
- Order: MOQ 100 · from Rp 113,000/unit.
6. Knitted Scarf: the cosy extra
A high perceived-value item that reads as a considered gift rather than office swag, priced well inside the annual allowance even alongside another gift earlier in the year.
- Material: 80% viscose, 20% polyester.
- Branding: woven label.
- Order: MOQ 100 · from Rp 134,000/unit.
7. Baseball Cap: the everyday accessory
An affordable, highly visible accessory that works all year round and stacks easily with other small gifts within the same Rp 3,000,000 allowance.
- Material: 100% cotton.
- Branding: embroidery.
- Order: MOQ 100 · from Rp 146,000/unit.
8. Espresso Mug: the desk essential
A proper espresso cup for the coffee obsessives on the team: a small gift that still gets used daily and barely dents the annual limit, ideal to pair with a bigger item.
- Material: ceramic.
- Branding: debossed or printed logo.
- Order: MOQ 108 · from Rp 148,000/unit.
9. Bamboo Tea Bottle: the natural choice
A bamboo exterior over a durable stainless steel interior gives this bottle a warmer look than an all-metal one, and it's priced well inside the general gift cap on its own.
- Material: stainless steel, bamboo.
- Branding: laser engraving or print.
- Order: MOQ 50 · from Rp 327,000/unit.
10. RollTop Backpack: the everyday bag
A water-resistant backpack with a laptop compartment that quickly becomes someone's everyday bag, and pairs easily with a smaller gift later in the year without stretching the allowance.
- Material: GRS-certified recycled PU, water-resistant.
- Branding: print or embroidery.
- Order: MOQ 25 · from Rp 430,000/unit.
11. Noise-Cancelling Headphones: the premium pick
A genuine step up in perceived value for a milestone or year-end gift, still leaving plenty of room in the annual allowance if you're planning to gift more than once a year.
- Material: recycled ABS, ANC + ENC, foldable.
- Branding: digital print or doming.
- Order: MOQ 50 · from Rp 428,000/unit.
12. Wireless Powerbank: useful everyday tech
A magnetic wireless powerbank in recycled ABS plastic, genuinely useful for any commute or business trip, and easy to combine with a second gift across the year.
- Material: recycled ABS plastic.
- Branding: pad print or digital print.
- Order: MOQ 50 · from Rp 322,000/unit.
13. T-shirt – The Axel: the wardrobe staple
A well-cut, soft cotton tee that works as a standalone gift or as the anchor of a small welcome or onboarding bundle, comfortably within the Rp 3,000,000 allowance.
- Material: 100% combed cotton, 180gsm.
- Branding: screen print or embroidery.
- Order: MOQ 100 · from Rp 327,000/unit.
14. Canvas Travel Pouch: the small organiser
A durable canvas pouch for cables, toiletries, or odds and ends, useful enough to survive well past its first trip, and one of the cheapest ways to add a second small item to a gift.
- Material: heavyweight cotton canvas.
- Branding: print or woven label.
- Order: MOQ 25 · from Rp 145,000/unit.
View the Canvas Travel Pouch →
15. Stainless Steel Bottle: the classic reusable
A double-wall vacuum-insulated bottle that keeps drinks hot or cold for hours, a dependable option if you'd rather not overthink the choice, and one that fits easily within the annual cap.
- Material: recycled stainless steel, double-wall insulated.
- Branding: laser engraving or print.
- Order: MOQ 50 · from Rp 167,000/unit.
View the Stainless Steel Bottle →
16. Americano Mug: the coffee-run companion
A larger ceramic mug for the Americano drinkers, one of the lowest-cost items on this list and an easy way to fill out a bundle without touching much of the allowance.
- Material: ceramic.
- Branding: debossed or printed logo.
- Order: MOQ 108 · from Rp 71,000/unit.
17. A5 Premium Notebook: the upgrade pick
A step up from the standard A5 notebook, with a softer recycled PU cover that feels more like a personal gift than a supply-closet item, still well within the general gift cap.
- Material: recycled PU cover, FSC-certified paper.
- Branding: debossing or foil stamp.
- Order: MOQ 50 · from Rp 122,000/unit.
View the A5 Premium Notebook →
18. Bamboo Pen: the low-cost add-on
A sustainably sourced bamboo pen that pairs naturally with the notebooks on this list, and at this price you could gift the entire team without touching a meaningful share of the allowance.
- Material: sustainably sourced bamboo.
- Branding: laser engraving.
- Order: MOQ 100 · from Rp 47,000/unit.
19. Wireless Mini Speaker: the desk upgrade
A compact Bluetooth speaker that's genuinely useful at a desk or on a trip, priced as a mid-range gift that still leaves the majority of the Rp 3,000,000 allowance untouched.
- Material: recycled ABS plastic.
- Branding: pad print or digital print.
- Order: MOQ 50 · from Rp 181,000/unit.
View the Wireless Mini Speaker →
20. Leather Luggage Tag: the finishing touch
A small, personal-feeling detail that works well as an add-on to a bigger gift like the backpack or headphones above, without meaningfully denting the allowance.
- Material: PU vegan leather.
- Branding: debossing or foil stamp.
- Order: MOQ 100 · from Rp 134,000/unit.
View the Leather Luggage Tag →
Putting a gifting programme together
Most of the 20 products above sit comfortably inside Indonesia's Rp 3,000,000/year general gift cap on their own, and even the priciest, the hoodie at Rp 702,000, leaves the vast majority of that allowance untouched, before counting the fact that any of them becomes fully exempt regardless of value if timed to Idul Fitri, Christmas, Nyepi, Waisak, or Chinese New Year. That headroom is what makes it easy to combine two or three smaller items, or plan a bigger gift around a religious holiday and a smaller one outside it, without pushing anything into taxable territory. For the full breakdown of how Indonesia's gift-tax categories work, including the separate THR rules and the client-gift and VAT treatment, see our guide to tax-free employee gifts in Indonesia.
This guide is part of our complete country-by-country series. See Employee Gift Tax Rules by Country: The Complete 2026 Guide for all covered countries.
Order gifts for your team
Building a full corporate gifting program rather than a single order? See how Sunday's corporate gifting solution works for teams like yours.
Every product above is fully customisable with your branding and available in business order quantities. Browse the full range in the Sunday catalogue to put together a gifting programme that fits comfortably within Indonesia's religious-holiday, general-gift, and sports-facility allowances. Sunday also supports enterprise-scale rollouts across multiple countries — see the full Sunday platform for details.
