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Insights & Inspiration

Tips, trends, and stories about branded merchandise, from company culture to global logistics.

70 Corporate Christmas Gift Ideas for Employees and Clients (2026)

September 4, 2026·17 min read

70 Corporate Christmas Gift Ideas for Employees and Clients (2026)

Niels Vandecasteele

Through channel marketing automation: less friction, more partner activation

September 2, 2026·11 min read

Through channel marketing automation: less friction, more partner activation

Co-branded merchandise for dealers: the operating model

September 2, 2026·11 min read

Co-branded merchandise for dealers: the operating model

Dealer marketing: how to build a dealer marketing program partners actually use

September 2, 2026·12 min read

Dealer marketing: how to build a dealer marketing program partners actually use

Niels Vandecasteele

Do promotional products work? What the research actually shows

September 2, 2026·11 min read

Do promotional products work? What the research actually shows

Niels Vandecasteele

Distributor marketing: a partner marketing playbook by partner type

September 2, 2026·10 min read

Distributor marketing: a partner marketing playbook by partner type

Daniel Wójcikowski

Cooperative advertising explained: the economics, the evidence and the modern version

September 2, 2026·10 min read

Cooperative advertising explained: the economics, the evidence and the modern version

September 2, 2026·16 min read

Channel marketing: turn your dealer network into a local brand activation network

Daniel Wójcikowski

Swag store metrics: measure the campaign, not the store

August 21, 2026·13 min read

Swag store metrics: measure the campaign, not the store

Sander Gansbeke

Swag inventory management: the controlled loop

August 21, 2026·8 min read

Swag inventory management: the controlled loop

Niels Vandecasteele

Swag store funding models: coins, credits, payments and PO

August 21, 2026·8 min read

Swag store funding models: coins, credits, payments and PO

Swag store integrations: SSO, HRIS, CRM, procurement and warehouse

August 21, 2026·9 min read

Swag store integrations: SSO, HRIS, CRM, procurement and warehouse

Print on demand vs warehouse stock for a swag store

August 21, 2026·14 min read

Print on demand vs warehouse stock for a swag store

Sander Gansbeke

Swag boxes vs swag stores: which format fits

August 21, 2026·7 min read

Swag boxes vs swag stores: which format fits

Daniel Wójcikowski

Online swag store for employees: give before you sell

August 21, 2026·9 min read

Online swag store for employees: give before you sell

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